Eco Barons: The New Heroes of Environmental Activism (published in hardcover as: Eco Barons: The Dreamers, Schemers, and Millionaires Who Are Saving Our Planet Review

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Eco Barons: The New Heroes of Environmental Activism (published in hardcover as: Eco Barons: The Dreamers, Schemers, and Millionaires Who Are Saving Our Planet ReviewPulitzer Prize winning Journalist/Author Edward Humes ascribes the name eco baron to the innovative conservationists/ environmentalists striving to save the earth. The opposite of the former robber barons, they are having a positive impact on saving the natural environment instead of merely accumulating wealth and power. Mr. Humes shares the inspiring stories of devoted men and women committed to being the protectors of the planet, thereby ensuring a better future for all the earth's inhabitants. These little-known white knights have dedicated their entire lives and fortunes to this cause. They all valiantly fought against insurmountable obstacles and overwhelming opposition. One example is Doug Tompkins, who used his Esprit fashion company profits to buy and preserve thousands of rainforest acres in Chile's Patagonia. Also, described are the fascinating history and monumental accomplishments of the non-profit Center for Biological Diversity, including their plan to fight climate change. Roxanne Quimby sold her cosmetics company, Burt's Bees, and used the proceeds to save the Maine Woods. Volunteer Carole Allen advocated and saved a species of endangered sea turtle. These are just a sampling of the individuals profiled. Also included, is a list of simple things that every household can accomplish to save both money and the environment. The book concludes with an appendix of resources to assist in further educating oneself. Mr. Humes has magnificently written an engrossing book that had me eagerly turning the pages. He provided proof that one person can make a difference. Each one of us, in our own way, have the ability to be an eco baron with these exceptional individuals showing us the way. At times, we may feel the need to be inspired and this book can do just that. I absolutely loved this outstanding book and HIGHLY RECOMMEND it as a 'must read' for everyone.Eco Barons: The New Heroes of Environmental Activism (published in hardcover as: Eco Barons: The Dreamers, Schemers, and Millionaires Who Are Saving Our Planet Overview

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